In Custom Wheel Colors, Wheel Customization

Choosing the perfect custom wheel color is all about knowing your own style

On the right car, adding a custom wheel color can look absolutely stunning. However, some owners will choose colors that have no business leaving the paint can and hitting the pavement.

Custom Wheel Color

In order to achieve some extra flair for your ride, here are some basic tips for wheel color customization.

Custom Wheel Color Basics

Three wheel colors are primary and can work over a variety of vehicles. The first is classic chrome. Chrome will work on virtually any car and any paint job out there, and when it comes to custom wheel color options, chrome is the safest bet.

black-rover black-hemi chevy corvette black powder coated rims

Black rims can give a car an aggressive style. Whether to blend with the black auto body color or to stand out against a bright paint job, black wheels or rims usually add to the resale value of a car.

Copper, Gold or Bronze are popular wheel color choices for drivers with black or blue cars, but they don’t fit the style for every car. Some drivers will dig the personalized look of custom gold, bronze or copper wheels as it can tell other drivers you like to customize while keeping it practical – or be looking for a more rich look.

Powder Coat Finishes

The specific finishing process known as powder coating is an excellent option for aluminum or alloy wheels. You have hundreds of color options at your disposal, and you end up with a resilient wheel finish at a very affordable price.

After you decide on what color you want for your rims, it’s time to choose the finish type. Here’s a look at each:

High Gloss – Make your wheels sparkle and shine.

Satin – If you don’t want too much shine in your wheels, take it down a notch with a semi-gloss.

Textured – You can have a rim finish that is not smooth. Besides the visual appeal, the rims can help hide modest physical imperfections.

A bonus benefit to powder coat rim finishes is that they are environmentally friendly. Unlike other finishes that use solvents containing volatile organic compounds (VOCs), the powder has microscopic VOCs.

White Wheels are All Right

White is a clean, presentable color in all forms. If you are considering white as a custom wheel color, keep in mind that white wheels tend to look their best with monochromatic cars. A white car with white wheels might work with the right rim design. White wheels on a black or gray auto body can also appear slick without being tacky.

The tricky part of a white wheel is remembering just how many different shades of white there are on the market. Pure white wheels, off white wheels, beige wheels and more are available. A professional should be consulted to ensure that you do not place an order for a particular shade of white that ends up looking way out of place with your vehicle.

Here is a Mercedes we did with white that looks great:

mercedes-white-wheel mercedes-white-wheel2 white powder coated rims portland

Creative Wheel Colors Require Caution

It is always tempting to get a wild custom wheel color such as yellow, red, orange or green. These vibrant colors might seem like a good idea in a video game garage of sweet racing machines, but in real life, they often end up looking tacky unless done right. They are often expensive and unless a buyer goes along with your quirky color scheme, can hurt the resale value of the vehicle.

Wild wheel colors will often work best in tandem with a bright or graphically extreme vehicle body wrap, like those you see in movies like “The Fast & The Furious” – but budget becomes an issue quickly there as well.

Our parting gift is this image of Camaro we did with red wheels recently that came out looking fantastic!

camaro-red-wheels green car with powder coated rims

If you’re looking to breathe new life into your vehicle’s rims with a new color or finish, refresh your wheels with a powder coating finish. It’s a very affordable way to make your wheels look new again or transform the way they look entirely.

If you have questions on your creative wheel colors, ask an aftermarket wheel specialist at Wheelkraft NW for our input.

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